The founder of Hummus Bar, a successful restaurant in Hungary, is considering expansion. He is struggling to distinguish and choose the most gifted market. Should he reflect internationalizing his perception or pursue domestic growth?
The creator desires to hire and involve added investors progress the brand during diversified skill sets to spread risk and make certain that he selects the most appropriate entry strategy. Writers Ilan Alon and Jennifer Dugosh are affiliated with Rollins College. Writer Yusaf Akbar is affiliated with CEU Business School.
PUBLICATION DATE: July 17, 2013 PRODUCT #: W13293-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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