Within the last five years, social entrepreneurship -- creating change with positive social impact that aligns with the core mission of the company -- has gone from a niche interest with erratic impact, to a far-reaching tide that is transforming what corporations do and how they go about doing it.
Through discussions and research with societal entrepreneurs, the writers implement lessons from the huge social movements of our times to the corporate space. This informative article suggests means that large organizations can gain the long-term advantages of socially responsible behavior by empowering their internal activists.
This is just an excerpt. This case is about STRATEGY & EXECUTION
PUBLICATION DATE: June 18, 2015 PRODUCT #: IIR142-PDF-ENG
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