Supervisors will unable to forecast the future as positively as The Amazing Kreskin. Executives detect weak signals as they float in and out of range from the outer edges of their marketplace, because their antennae are constantly aloft. How they find, keep and make intellect of those faint hints can make all the difference as it pertains to exploiting an opportunity or getting an early start on facing a hazard. In this article, the authors draw from their research into firms that learn from the future. They outline those they had better lose - to correct their blurry vision of what's ahead - and the particular skills supervisors must develop.
First, the authors recognize the diverse breeds of prejudices that most supervisors do not even recognize they have, and provide them with the tools to rout out such distortions. Then they outline practical strategies and nine demonstrated managers can use to discover, understand and make use of the data that is distant that is most purposeful. Facing reality is not as straightforward as hushing hunches in favor of high-minded analysis; there has to be room for both. Finally, the authors motivate executives to consider new information within the context of many broader views of the future market as they could find - soliciting the farsighted folks at their company and in their sector. Managers will grow to understand the future is plainly ours to see, regardless of what the song says by learning the best way to pull significance. What takes work is piecing those glances into a plausible panorama so that managers can see where their business strategy fits -before anyone else does.
PUBLICATION DATE: April 01, 2009 PRODUCT #: SMR317-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION