A former student of Penn State, Steven Fink, gained the popularity as the ‘Dean of Crisis Managmenet’ due to his pioneering work in Crisis Management. Steven Fink has the years of experience in crisis management for some of the world’s prominent companies. This organizational performance article is composed of the discussion by Fink on the mismanagement of Penn State’s board of trustees in the scandal of Jerry Sandusky. He argues that how the board’s reaction against Sandusky’s allegations enhanced the media-driven crisis.
It left today a negative perspective of Penn State in peoples' minds due to the termination of Coach Joe Paterno and the absence of control over the investigation, which also led to communications blunders and horrific crisis management. Other than criticism, he also provides the most effective alternatives for Penn State crisis, which might result in the positive outcomes and demonstrates the various examples of effectively managed crisis.
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