Lee family, sole owners of Hongxing Auto Sales and Service, ready to sell the company. They need to determine how much the business and the best way to negotiate the sale of the business. This case deals with the evaluation of a small, private business, and will develop the skills of students to take stock of the business and the value placed on the business, using various methods, including resale value, discounted cash flow and price-earnings multiples. "Hide
by James E. Hatch, Yuan, Wei Sun Source: Richard Ivey School of Business Foundation 10 pages. Publication Date: January 27, 2010. Prod. #: 909N31-PDF-ENG