After a series of successful banks in the Louisiana Purchase, which was accompanied by a radical change, and New Orleans-based Hibernia Bank moved to Texas with the acquisition of Texarkana National Bank (TNB). Inconsistency markets, products and strategies between parents and objectives exacerbated geographic distance, caused serious market share losses and internal shocks on TNB. John Ulmer, sent to control the rotation, according top management day he comes, he does not have their support. The purpose of the event for students (1) understand the changing role of consolidation in the financial services sector, (2) to find out how one company controls the post-merger integration (PMI) process, and (3) to plan its own process PMI in turn conditions.
This Darden study. "Hide
on LJ Bourgeois, Ana Moscoso Source: Darden School of Business 23 pages. Publication Date: June 6, 2001. Prod. #: UV0482-PDF-ENG
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