Hewlett-Packard's Home Products Division in Europe--1996-2000 Case Solution
By November 2000, Hewlett Packard's Home Products Division (HPD) offered its Pavilion line of computers in Europe for almost 5 years. Throughout that opportunity, HPD left and went into Germany, combated in the UK and France, and considerably restructure edits European companies double.
Some people at HP believed that European business had become what HP should be. Others wondered why it had been so tough and whether the model of "operational excellence" embraced by HPD to compete in Europe was sufficient for an extremely quick-changing marketplace.
This is just an excerpt. This case is about GLOBAL BUSINESS
PUBLICATION DATE: November 21, 2000
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