In 1995, Hewlett-Packard Home Products Division (HPD) has the task to make Hewlett-Packard third major player home PC around the world. With the launch of the United States is inevitable, HPD team must decide how to enter the European market. "Hide
by Mikhail Y. Yoshino, Carin-Isabel Knoop Source: Harvard Business School 17 pages. Publication Date: August 22, 1996. Prod. #: 397001-PDF-ENG