This case describes a "do good and do good" company, which allows people to purchase health care at discounted prices. It outlines characteristics of the uninsured and others who are the main targets for the company. "HealthAllies (B)" provides information on the following events. "Hide
by Regina E. Herzlinger, Michael S. Sherman Source: Harvard Business School 18 pages. Publication Date: August 15, 2001. Prod. #: 302019-PDF-ENG