Can be used in courses on entrepreneurship, small business management, marketing and strategy. Classic case raises questions about how to stabilize the business can revive growth. He poses the question: How business customers increase, the increase in spend per customer, create more reasons to buy, tie additional products or services, as well as expand sales locations with low capital costs "Hide
by Edward D. Hess Source : Darden School of Business 3 pages. Publication Date: November 27, 2009. Prod. #: UV3943-PDF-ENG
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