by James E. Hatch, Amanda Clark Source: Richard Ivey School of Business Foundation 15 pages. Publication Date: May 10, 2000. Prod. #: 900N06-PDF-ENG
Related Case Solutions & Analyses:
Royal Bhutan Airlines – Drukair
Elie Saab: Growth of a Global Luxury Brand
Teksavvy Solutions Incorporated
Snacko India Limited: Leveraging Trade Promotions for Competitive Advantage
Kiai Marketing Group
Ho Tak Kee Book Co. Ltd. – Third Generation at a Crossroads (A)
Nuway Software
Understanding Political Polls
Call-Net Enterprises Inc. (A)
Calgas
