Greenpeace Harvard Case Solution & Analysis

Almost all environmental organizations have the same objective: to stop the degradation of the natural environment. However, strategies, environmental organizations have decided to use sometimes very different. Compares two different models of the environmental power: Greenpeace and the World Wildlife Fund (WWF). Active in 100 countries, WWF is working with governments, businesses, nongovernmental organizations, communities and the settings for storing programs for the conservation of natural habitats. Unlike Greenpeace is working in the campaign to change the environment from governments and corporations and accepts funding only through individuals and foundations. Explores the history and business of detailed models of both organizations.
Includes color exhibits.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Ramon Casadesus - Masanell, Jordan Mitchell Source: Harvard Business School 25 pages. Publication Date: July 6, 2007. Prod. #: 708418-PDF-ENG

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