Gifts audiovisual account oven-off competition between the Batten, Barton, Durstine & Osborne (BBDO) and second advertising agency: Eames. Video recording is divided into two parts: 1) an interview with the bake-off members of the Gillette and BBDO, and 2) reconstruction and Ames BBDO creative presentations that show and explain three oven-off advertisement undergoes consumer testing in March / April 1984. "Hide
by Thomas W. Bonoma, Shirley M. Spence Source: Video Supplement Publication Date: May 20, 1986. Prod. #: 886512-VID-ENG
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