Talk launch strategy for the generator set, the French biotech firm. Pascal Brandys, a venture capitalist, and Marc Vasseur, a leading French scientist, must decide how to proceed. The future of real options is central to the strategy. "Hide
by Paul A. Gompers, Amy L. Burrows Source: Harvard Business School 22 pages. Publication Date: January 30, 1998. Prod. #: 298070-PDF-ENG