General Electric Canada used methods of social engineering designed to restructure its financial and administrative services and information technology services, decentralized, hierarchical organization to a centralized organization consisting of self, multi-skilled working groups. The case examines the role of information technology in supporting and enabling an intensive exchange of information and communication with the requirements of the new design organization. "Hide
by Lynda M. Applegate, James I. Cash Jr. Source: Harvard Business School 24 pages. Publication Date: January 18, 1989. Prod. #: 189138-PDF-ENG
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