Future of Food (US) Case Study Solution
Future of Food (US)
Political and Legal
As trends affect the food industry in all over the world, now people are more focusing on getting organic food and because of that even fast food restaurants are changing their menus and they are adding healthier food in their menus.
In United States, public health policies are encouraging foods with low sugar and sodium intakes.
US Environmental Protection Agency has estimated the amount of food waste donated or used as animal feed in 2014.Food waste is a growing problem of the modern society. The amount of food Americans throw away each year is surprising, in fiscal year 2014, more than 37.5 million tons of food waste was generated. (Staff of Enviromental Protection Agency, 2016)
Health communities grant program and reduce and recover save food for people conference.These programs are encouraged by the US Environmental Protection Agency to aware the people about food waste management. (Staff of Envirmental Protection Agency , 2017)
Current policies are pushing the people to be more conscious when buying any food item. As now under the health menu choices ACT, food restaurants have to mention the number of calories on drinks or food.
Environmental Protection Agency has developed the food recovery hierarchy that shows that firms can take action to prevent the waste food.
The top levels in the hierarchy are the best ways to stop the waste food as they create much benefits for the environment.
There is a political pressure on the food industry in the United States, themanagement is making different rules and regulations to control the business activities in the country.
However, government should encourage programs regarding the health issues in the country because itsmain purpose is to make its people healthy as the healthier they are, more work they will be doing and contributing to the development of the country.
Under the health menu choices ACT, fast food restaurants are showing the calories contained in their food or drink
McDonalds’ shares its nutritional information on its website. Different analysts criticized some fast food chains for not having healthier food in their menus.
FUTURE OF FOOD (US) Harvard Case Solution & Analysis
The public health policies motivate people to make healthier choices.
In addition to this, taxation, inflation, health policies and import and export cost affect the fast food chains offer.
Legal Factors
Legal features of the food industry have seen significant changes happening during the past years in the United States.Food quality and nutrition value are the main areas affected by the law.
The pressure because of changing legal requirements has increased. Changing in the legal requirements has affected the waste management and packaging of food.
However, law enforced new demands on the food industry. The entire food industry has changed its method sales and marketing.
Fast food chains should comply with the legal requirements in the United States.
As we know food is the basic need of human beings, so this industry so this industry continues to grow.......................
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