From Blues Brother to Industry Leader: Growing Revenues at ParkNPool Harvard Case Solution & Analysis

Every time Jim Fonner thought of as his own business was zigged and zagged, he was inclined to laugh. After working in Weyerhaeuser, International Paper and wood products company, Fonner left the leadership to transform itself into something very different: one half of the beach Blues Brothers, the duo singing, dancing, Hawaiian shirt-clad vendors selling patio furniture door-to-door hotel in Florida. Ten years later, in 2007, he ran the company in Lexington, Virginia, the supply of commercial outdoor furniture at the national level. He was not exactly a linear progression in the Shenandoah Valley. "Hide
by Gregory B Fairchild, Brad Rourke Source: Darden School of Business 8 pages. Publication Date: January 1, 2012. Prod. #: UV5331-PDF-ENG

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