Sarah Horowitz is facing major strategic decisions. Founder and Managing Director of the Union of freelancers, Horowitz has worked tirelessly to effect its new mutualist ideals that make up the collective strength, independence and common defense. In 2008, it plans to move the organization in the field of health insurance in order to support multiple generations of welfare perspective members. Over the past 17 years she has been working on building a culture of innovative thinking and member-oriented services. Horowitz believes a more active role in managing the health of members, as the next logical step. As representatives of the opposition members to mount, she and her team must decide how to proceed. "Hide
by Michelle Anteby, Erin McPhee Source: Harvard Business School 11 pages. Publication Date: November 2, 2011. Prod. #: 412056-PDF-ENG