In the aftermath of the tsunami, although a lot of challenges remain, a number of entrepreneurs choose to capture the opportunity to renovate the industry and shift their business models. In this context, the case analyzes the attributes of the Japanese market, the behavior along with expectations of consumers, as well as the method of initiation. The company case can be made, as well as some evaluation of the nation's ailing economic system.
PUBLICATION DATE: March 24, 2014 PRODUCT #: INS374-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE