This case is about the financial consequences of negative publicity and the reaction of the company. Public Enterprise Service Group has stakes in five nuclear power plants, three of which are located in the lower Alloways-Creek, New Jersey. The three plants were given to concerns about the safety of the work environment-conscious employee was dismissed and the Nuclear Regulatory Commission. One senator and two congressmen wrote a letter to the NRC to conduct an investigation of the situation. "Hide
by Thomas Cross, Brandt Allen, Paul Simko Source: Darden School of Business 9 pages. Publication Date: April 6, 2009. Prod. #: UV1763-PDF-ENG