Esplanade - Theatres on the Bay Launching of a World-Class Arts Center Case Solution
Abstract:
After years of preferring mathematics and sciences, the Singaporean federal government now sees the arts as having financial worth. In its effort to rearrange Singapore and make the island more appealing as a base for organisation and innovation, it embraces a brand-new technique to end up being an international city for the launches and arts Esplanade - Theatres on the Bay.
Pedagogical Goals:
In the context of a non-profit social organization: to highlight the significance of producing client awareness and structure affinity, to describe the concept of consumer experience and to show the systems put in location to provide extraordinary levels of service, to show how co-branding and marketing collaborations can be utilized to effectively fulfill advancement objectives.
This is just an excerpt. This case is about Finance
published: 01 Dec 2004
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