ERICSSON: WHAT WENT WRONG? Case Solution
Prior to the year 2000, Ericsson was making yearly earnings of around USD10 billion from its handset market, however in that year, it suffered a loss of around USD2 billion The factor was that its only semiconductor provider, Philips had a fire in its factory because of lightening. Trainees are anticipated to check out the case completely and determine what went incorrect at Ericsson or what is it that Ericsson might have done in a different way to prevent the disturbance.
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