This is a case of a manufacturer of textile products in the Czech Republic. Founded in 1991, Jitka Entlichová and her husband Milan Fiedler, ENFI manufactured a wide range of standard and special bath and table linen, bed linen, curtains, chair covers and display banners for upscale restaurants, conferences, receptions, hotels and boutique retail. ENFI acquired tissue from the Czech Republic and abroad, mainly in France, Spain, Italy, India and Slovakia. In 2004 ENFI over 1,200 hotel, resort, restaurant and business customers throughout the Czech Republic. Czech Republic has rapidly evolved from a controlled economy to 1989 in a bright international market by the time it joined the European Union in 2004. Since competition and increased costs, Entlichová was to change her company for many years. With the restrictions on Chinese textile imports is set to be abolished in 2005, Entlichová again had to determine the direction of her company should take. "Hide
by Eva Jarošová, Joan Winn Source: North American Case Research Association (NACRA) 12 pages. Publication Date: January 1, 2005. Prod. #: NA0121-PDF-ENG
Related Case Solutions & Analyses:
Nucor at a Crossroads
Note on Organization Structure
TransMilenio: The Battle Over Avenida Septima
Tata Consultancy Services: Selling Certainty
China: To Float or Not to Float (B): Timeline of Changes Relevant to the Chinese Renminbi
Crash: Viewers Guide
E-Commerce at Williams-Sonoma
Cocaine Mothers
Corporate Solutions at Jones Lang LaSalle (2001)
Techniques to Detect Corporate Expense Fraud via Forensic Accounting
