EnerNOC is an energy corporation with an advanced business model: it functions as intermediary among electric utilities and the electricity consumers. It also contracts with the electricity users that are willing to appease demand at the times of peak energy demand, and sells this excess ability to electric utilities. The company is facing a turbulence in the energy markets as a result of spectacular growth in natural gas fracking as well as the resulting increase in natural gas supply.
The case empowers students to appraise the EnerNOC's business model--including its external consequences--as well as the possible impact of fracking on its company. The case is not inaccessible to non-specialists, as it offers background on the electric utility industry as well as the argument about fracking for natural gas. Given the considerable environmental effect of the energy and electricity industries, the case is particularly important for courses that focus on environmental sustainability, the natural environment, and energy.
PUBLICATION DATE: August 08, 2012 PRODUCT #: 613036-PDF-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
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