It's painfully ironic to think that the trigger of the financial crisis " outrageous behaviour " might have been put to a halt had the basics of behavioural finance been broadly understood as well as been adhered to.
Such principles can make an organization mentally clever, even mature, and equip it with an early-warning system to prevent such behavior.
Publication Date: 01/01/2009
This is just an excerpt. This case is about Finance
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