Enabled by new digital technologies, transparency has become a mega-trend for innovation and duty themes for organizations of all kinds. However, little has been said about the fact that the means of this new openness "for the field of design. In this article, the author reframes open from design point of view, arguing that we must learn to rely on the loss of control inherent in being more open organization. Moreover, he argues that the loss of control of a conscious design can provide companies with the most important competitive advantages available today: access. He describes ten discovery tool and predicts that embracing them and designing for the loss of control quickly rise to the top of the list of call control. "Hide
Source: Rotman School of Management / UOT 5 pages. Publication Date: January 1, 2012. Prod. #: ROT159-PDF-ENG
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