Electrolux: The Acquisition and Integration of Zanussi Award winner Prize Winner Case Solution
Abstract:
Foreign acquisitions have actually ended up being a very essential lorry for development for international business. An essential job for lots of MNC supervisors is the preparation of such acquisitions and the integration of obtained business in a way that boosts the business's total competitive benefit vis-à-vis other international, nationwide and local gamers. The case explains the soft goods market in Europe, the tactical intricacy of a globalising market, and the acquisition and later on integration of Zanussi by Electrolux.
This is just an excerpt. This case is about Strategy
published: 01 Jan 1994