This minicase, one of 10 in a set of short cases written to show the business benefits companies realize through adopting sustainable business strategies. This minicase describes creative and innovative ways of sustainable development have been integrated into a project called Northstar Tahoe, to create a model for real estate and ski resort designed to protect the public and environmental interests with the assistance of the company's business success and brand recognition.
This Darden study. "Hide
by Andrea Larson, Jeff York Source: Darden School of Business 7 pages. Publication Date: 31 January 2007. Prod. #: UV0775-PDF-ENG