Earls Restaurants Ltd.: The Importance of a Communication Plan Case Solution
Earls Restaurants, Ltd., a Canadian dining establishment chain locateded in Vancouver, was dealing with an interactions crisis in April 2016, when it altered its sourcing policy with regard to beef. In a quote to appeal to millennial customers, who were mindful of animal well-being requirements, it chose to source beef from a U.S. farm that had its beef individually accredited as humane. Should Earls do absolutely nothing and wait for the interest to pass away down, go back to provider its beef with Canadian providers, or continue to serve gentle beef in its restaurants?
This is just an excerpt. This case is about ORGANIZATIONAL DEVELOPMENT
PUBLICATION DATE: January 06, 2017
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