Mala Srivastava and Gaurav Thapar are associated with NMIMS University. Spending much time in communal world the enthusiastic entrepreneur decided to develop a cell phone application containing e-comic content called TodTales, an innovative application that go through consolidated games, genre music and multiple comic stuff that would encourageous for new generation to read. He grew with the basic seed on his own along with his partner’s resources and capital, while the paradigm was fit enough to demonstrate and inspired a large amount of users along with a focus group study held in Mumbai. Until the end of 2014 the developer attempted to curb commercial market that had already inspirited many investors showing its worth not only in India but worldwide too.
Related Case Solutions & Analyses:
Bedrock Productions
Beijing Toronto International Hospital
MedSim
Transforming Tommy Hilfiger (B)
LVMH Moët Hennessy – Louis Vuitton: A Personal Career Destination
Orlando Metering Company
Bahama Bucks
Paradise Vacations
The Creative Industries: Managing Products and Product Portfolios, Module Note
Free cases from the Global Health Delivery Project at Harvard University
