Dueling with Desire: How to Confront Want/Should Conflict Case Solution
In our lives we often deal with a stress in between exactly what we wish to do (i.e. exactly what we desire) and exactly what our company believe we must do. The authors sum up the essential findings on 'want/should friction' and talk about a series of interventions that companies, policymakers, and people can utilize to promote more future-oriented, must options. In the end, they reveal that the much better we comprehend want/should conflict, the more effective we will annoy creating efficient interventions that move habits in societally-beneficial instructions.
This is just an excerpt. This case is about SALES & MARKETING
PUBLICATION DATE: April 01, 2017
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