Tells the story of two complex negotiations in which Netscape and Microsoft are competing to win a contract with the browser AOL - then with KPMG. After viewing a web browser and sectors, this case tells AOL dramatic negotiations with Netscape and Microsoft, over which the web browser will be used by the company to the online service. A ground-breaking deal was announced between AOL and Netscape Navigator to use as the "default" browser AOL, only to be undermined by the next day, AOL and Microsoft deal, which appointed Microsoft Explorer as the "preferred" browser AOL. The deal will put AOL icon, desktop, "the most valuable real estate cyber world." Describes the first stages of See-Saw negotiations for next year, in which Netscape and Microsoft compete again, but this time for a major transaction with KPMG. concludes as KPMG has been contracted to Netscape with Microsoft still scrambling to get business. "Hide
by James K. Sebenius Source: Harvard Business School 17 pages. Publication Date: August 3, 1999. Prod. #: 800050 -PDF-ENG
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