As NBA Commissioner David Stern walked to the podium, in a low expectation swept four thousand Houston Rockets fans gathered at the party rocket project. "With the 8th selection in 2006 draft NBA," Stern began, "Houston Rockets select Rudy Gay of the University of Connecticut." Four thousand rockets true euphoria turned into cheers. Rudy Gay was a highly touted college prospect who forecasts of some analysts, may have been one of the top three options in the draft. In order to select it in eighth place seemed to steal the missiles and their newly hired assistant general manager Daryl Morey. Moments later, the crowd jubilation turned to horror as television analysts covers projects announced the news. Rockets traded the rights to Rudy Gay with another Rockets fan favorite, Stromile Swift, to Memphis for Shane Battier. Taunts disappointment call from Rockets fans. How Rockets trade Rudy Gay and Stromile Swift for Shane Battier? "Hide
by Francis H. Frey, Matthew Perlberg Source: Harvard Business School 19 pages. Publication Date: November 23, 2009. Prod. #: 610038-PDF-ENG