The main prospects for Kimberly-Clark for a fierce competition with Procter & Gamble (P & G) in the diaper industry. Competition includes a wide range of issues, including: rapid product development, international threats and opportunities, diversification options, and public pressure on environmental issues. In particular, Kimberly-Clark must decide on the reaction to the latest product introduction P & G. "Hide
by Allen Morrison, J. Michael Geringer, Kerry McLellan Source: Richard Ivey School of Business Foundation 20 pages. Publication Date: January 19, 1992. Prod. # 92M003-PDF-ENG
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