Apple, 3M, Procter & Gamble, and Google understand the value of an internal environment supportive of revolutionary activity. But how is that environment measured or identified? Numerous researchers have admitted the importance of internal organizational dimensions to encouraging and supporting an environment for innovation as research on corporate entrepreneurial action has evolved. This research has identified five specific measurements that are important determinants of an environment conducive to entrepreneurial behaviour: (1) top management support, (2) work discretion/autonomy, (3) rewards/reinforcement, (4) time availability, and (5) organizational borders.
When an organization is serious about developing an internal environment conducive to entrepreneurial action, then it must seek to measure the unique dimensions associated with an environment that is advanced. In this specific article we introduce an instrument, the Corporate Entrepreneurship Assessment Instrument (CEAI), as a diagnostic tool used for evaluating supervisors' awareness of the five major dimensions critical to creating an entrepreneurial/progressive surroundings. This instrument offers an indicator of the chance of being able to successfully execute an innovative strategy of a firm, and emphasizes places of the internal work environment that should be the focus of ongoing development efforts.
PUBLICATION DATE: January 15, 2014 PRODUCT #: BH581-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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