Designing Channels of Distribution Harvard Case Solution & Analysis

This note considers the issues that arise and the difficulties that must be addressed in the design of distribution channels. Content includes identification of distribution channels, the stages of its design, function and distribution of margin account, channels play a role in branding, and the latest trends. "Hide
by Robert Spekman, Paul W. Farris 15 pages. Publication date: April 21, 2009. Prod. #: UV2969-PDF-ENG

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