Traces the evolution of the personal computer industry over the last 20 years, and uses it as the background to see how Dell Computer Corporation has grown from a small start-up to multi-billion dollar company for ten years. Dell is currently faced with many decisions in the markets that should be used to maintain its profit growth in the future. "Hide
Narayandas by Das, V. Kasturi Rangan Source: Harvard Business School 23 pages. Publication Date: October 17, 1995. Prod. #: 596058-PDF-ENG