Dawn Stokes established and achieved success as CEO of Texas Driving Experience, a business that supplied driving lessons, both safety-based for teenagers, and high-performance race car driving for specific excitement applicants and business occasions.
The business had actually done well, financial tough times were initiating to take their toll. What elements of business should Stokes concentrate on? And would a policy of aggressive geographical growth make good sense?
PUBLICATION DATE: November 19, 2009 PRODUCT #: 410064-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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