Their venture capital backer has just told two entrepreneurs to prepare a list of possible cuts to help them endure the 2008-2009 economic slowdown.
The brunt on each firm is very different: one is a later-stage company with revenues in excess of $100 million; the other a pre-sales business attempting to lift its first institutional round. The entrepreneurs must consider their choices and the impact on their companies' growth and, perhaps and survival.
PUBLICATION DATE: April 10, 2009 PRODUCT #: 809109-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP