The owner of a small house and garden store in Chaguanas, Trinidad faced with declining sales and the recent entry of competitors offering similar products at competitive prices. In order to compete, he is thinking about moving to a larger location and expand their businesses to capitalize on new opportunities, such as the demand for rich landscaping professionals. It is uncertain how to react to current customers and is considering such a move which marketing activities, it should be responsible to ensure the long term survival of the business. "Hide
by Barney G. Pacheco Source: Richard Ivey School of Business Foundation 9 pages. Publication Date: December 16, 2010. Prod. # 910A29-PDF-ENG
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