Adam Famularo, general manager, Cloud Computing business, CA Technologies, and David Dobson, WVP and Team Leader, Customer Solutions, prepared for presentation at the communication and positioning CA Technologies' new strategy for cloud computing. Analysts have expressed concern over several acquisitions in 2010 and stressed CA Technologies' need for a clear strategy and objective to determine conclusively position and differentiate their offering cloud. Industry experts said that mainframe CA Technologies' bread and butter, was dead and gone. Famularo knew the line CA Technologies' products have been anything but obsolete, came to help businesses manage and secure their increasingly complex IT environments. In 2010, analysts said that CA Technologies' mainframe business was strong and accounted for over 60% of the company and most of its profits, with no signs of slowing down. But, given the attractiveness of CA Technologies mainframe and distributed current business lines, as if the company firmly back emerging cloud business? If the cloud business CA Technologies' will be positioned as an additional, optional addition to its mainframe and client-server business, or whether it should be submitted as totally destructive and disruptive technologies? "Hide
by Marco Iansiti, Kerry Herman Source: Harvard Business School 32 pages. Publication Date: June 27, 2011. Prod. #: 611047-PDF-ENG