Technology has transformed individuals from mere consumers of merchandises to empowered participants in value co-creation. Crowdsourcing jobs turn into thriving platforms with a powerful business model, while numerous businesses experiment with value creation.
To deal with this challenge, this article analyzes successful platforms to identify patterns of powerful crowdsourcing-based business models. The outcomes provide guidance for supervisors who need to create new (or adapt existing) business models.
PUBLICATION DATE: September 01, 2015 PRODUCT #: CMR601-HCB-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
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