Alejandro EIsztain, General Manager Cresud SA, faced with a difficult choice: whether to sell, develop or continue to hold the 151,000 hectares of agricultural land remains undeveloped in Los Pozos farm company in Argentina. Development of the land will continue to expose Cresud to various risks associated with the ownership and operation of agricultural land, but the potential financial rewards are potentially significant. As competition has increased and agricultural land values have skyrocketed in the last eight years, the overall corporate strategy Cresud to focus increasingly on development opportunities outside the country - in areas such as Brazil, Paraguay and Bolivia. Alejandro impending decision on the Los-Pozos largely reflects the choices facing his company as a whole.
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by Ray A. Goldberg, Arthur I Segel, Gustavo A. Guerrero, Andrew Terris Source: Harvard Business School 19 pages. Publication Date: November 2, 2010. Prod. #: 211011-PDF-ENG
