Walid Hajj, CEO of Dubai-established restaurant franchising organization, Cravia considers how best to enlarge his business in the Gulf region that is fast growing.
Should he start more of his current line of restaurants, or add further American brands, enlarge to nearby states?
PUBLICATION DATE: November 14, 2014 PRODUCT #: 315049-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP