In this post, we provide the findings of a research study analyzing the taking off issue of counterfeit trade by means of the viewpoints of U.S. executives as compared with their equivalents from Australia, New Zealand, South Africa, and Tahiti. Their reactions offer understanding regarding how business in various nations are assaulting piracy and customer complicity with counterfeit items. Per our research, executives in Australia, Tahiti, and the United States had comparable point of views: they saw the seller as the primary motorist of counterfeit trade for factors of earnings.
These executives viewed the need for fakes as being driven by preferable item characteristics and the ease of getting them. These executives put forth that South African customers are complicit due to restricted education and low non reusable earnings, and the all set accessibility of fakes.
PUBLICATION DATE: May 15, 2010 PRODUCT #: BH389-PDF-ENG
This is just an excerpt. This case is about GLOBAL BUSINESS
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