Provides a conceptual framework for the study of corporate strategy. First describes preceding perspectives on corporate strategy and develops a framework of four components: structure, jobs, resources, and businesses.
This framework can be used to clarify the worth corporations add to their businesses, the limit to the range of the business, and how they should be organized. Finally, describes four steps involved in the conceptualization of a corporate strategy.
PUBLICATION DATE: January 21, 2008 PRODUCT #: 308S33-PDF-SPA
This is just an excerpt. This case is about STRATEGY & EXECUTION
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