Appropriate for MBA and executive students, this case series provides an appealing story that fasts students to talk about entrepreneurial thinking. As his endeavors develop, students start to ask themselves how they would master comparable difficulties to their own entrepreneurial strategies and expectations.
The case can be taught in either a couple of sessions of a 90-minute MBA course or a four-hour executive education class. A reliable enhance is the technical note entitled, "What Makes Entrepreneurs Entrepreneurial" (UV1356).
PUBLICATION DATE: July 30, 2009 PRODUCT #: UV2032-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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