The Coca-Cola Company (Coca-Cola) announced a plan for in September 2008 of year to acquire the largest domestic to China's website to the manufacturer the juice, by China Huiyuan Juice of Group Limited (Huiyuan). This acquisition will be contribute to the growth the share of of the market from Coca-Cola from 12.7 percent up to 20.2 percent of in the juice of market of the country about how that the year of. Because Huiyuan-brand fruity juice is the of one of the by prominent brands to China's website homegrown, of this news has caused the protest the public is rooted in the by patriotic nationalism of against the acquisition of Coca-Cola author. Local manufacturers sap of were also protested, arguing that the expanded position on the market Coca-Cola's website would to banish them from business. To China's website antitrust by officials plan to, to to conduct a public the hearing in late December 2008 year. Coca-Cola's website senior executives mulling compared to the best strategies, to convince the authorities that this acquisition brings favor of consumers of and society in whole. Factors from considerations may include into itself a logical substantiation of out of the regulatory control out of M &A; synergies of in your merge companies; and a potential effects out of the merge here of competition, consumer interests, and industry development. (Note:. The case of B covers the the ruling by means of antitrust to the authorities of China on case Coca-Cola author's and his consequences for the by foreign companies trying by, to expand business in the country through the acquisition of out of the upper of domestic brands) «Hide
on Ping Lin, Wen chou, Penelope Chan Source: University of of Hong Kong 38 pages. Publication Date: June 8, 2011. Prod. #: HKU946-PDF-ENG
Related Case Solutions & Analyses:
Peer-to-Peer File Sharing and the Market for Digital Information Goods
Lehman Brothers (A): Rise of the Equity Research Department
Lumen and Absorb Teams at Crutchfield Chemical Engineering
The Battle of the Asian Transshipment Hubs: PSversus PTP (A)
EntertainmentNow.com
Woodmere Properties, Inc.
Rushway Brothers Lumber and Building Supplies (RLBS)
H. J. Heinz M&A
CISCO SYSTEMS INC. SUPPLY CHAIN RISK MANAGEMENT
Managing Information Systems and Technology Projects
