Cisco Systems, Inc., was the dominant vendor of routers and switches that served as an essential tool of Internet, was considering entry to cloud based education market in China through design and marketing of in class device, Sunbird.
The new vice president and chief technology officer of Enterprise Networking Group, Cisco Greater China, and a Politburo member of Communist Party and State Councilor had met with duties including the science, technology and education policies in China.
The international operations of Cisco had been introduced by the vice president as well as the two ladies had discussed partnering, technology transfer, cross branding, joint product and service development, alliance with Chinese companies, IT revolution and its particular effect on Chinese education. How could Cisco profitably join in the Chinese education IT revolution? The educational Cisco gear space had never been entered by IT in almost any area of world with its own customized products. Should it consider developing Sunbird for Chinese marketplace? Hugh Thomas is affiliated with Chinese University of Hong Kong.
PUBLICATION DATE: April 06, 2015 PRODUCT #: W14746-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE