Changing Channels: Progressive Insurance Drive Insurance Harvard Case Solution & Analysis

Sequel to Progressive Insurance: Not Your ordinary Insurance narrative. The firm found a new sub-brand, Drive Insurance, that will be exclusively sold through independent agents, not through the Web or 1-800 numbers.

PUBLICATION DATE: April 14, 2008 PRODUCT #: UV1220-HCB-ENG

This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE

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